Ok, Amazon just engaged in some really dirty pool: They've offered me the download copy of Zelda, supposedly at the same price as the disc copy I had at £38, with £5 off!
Good deal, right? So I give it a go and what happens? £59.99 down to £54.99! The only saving reflected on the 'final order page' is the £5 off. Tried again and noticed there was a code to input too, the result? £17 off so £42.99, still £5 more!
Crafty bunch of bastards, nice try, but nope, not doing that.