Just as sexualization and objectification are not the same thing. Neither is inherently bad, either.
Again, it is the idea that our entertainment determines our real life behavior when the opposite is regularly the case. Entertainment reflects society and often expresses what society represses.
Punching and killing people in real life is unacceptable, but it’s okay for James Bond. You’re going to see a lot in popular movies and television that would not be okay in real life, but those are not instruction manuals for life. They are fantasies that release the repressions that we need to live a real life.