In 2015, FX’s CEO John Landgraf said he thought we were approaching “peak TV”:
We are nearing a point where there will be over 500 scripted shows per year. That figure doesn’t include the unscripted/reality shows. In addition to broadcast and cable there are various streaming sites to watch old and new content on different platforms. These various platforms also let you watch movies and documentaries.
Streaming music sites and the purchase of digital music stands next to terrestrial and satellite radio and physical media like CDs and vinyl.
You can not only buy or borrow physical books but read digital ones on a variety of devices.
Social media has also become a form of entertainment.
I looked in the latest Previews and saw pages upon pages of solicitations for comic books and wondered how 99% of these publishers stay in business.
All of this can add up to a large investment in time and money.
Video game systems also act as multimedia devices to watch movies or listen to music. Then there’s real life activities and social engagements to factor into a person’s schedule.
Access to entertainment content has exploded in the last decade to a point where there is more than one person can conceivably intake.
With TV, Landgraf predicted that in the next few years you would begin to see declines in original programming as there wasn’t enough audience to watch many of the shows.
Will we begin to see declines in other entertainment forms, too? Will we see consolidations of companies through mergers and some brand names disappear as they’re absorbed into the larger provider? It’s predicted that another comic book boom will come in the next few years but will it be with fewer publishers?
Basically, supply is exceeding demand. Are we going to see an entertainment “crash” in the next few years? What would that look like?